First, the unification efforts. Riot has historically focused on its four main leagues -- North America, China, South Korea and Europe -- and has placed all nine Worlds events in these regions. Before the coronavirus pandemic shut down global activity, Worlds was slated to be hosted by China once again, and North America was on tap for And we were just seeing these trends among our fans who are just seeking more of the best of the world, not just the best of the region. With the new LoL Esports hub, Riot will attempt to distill the most intriguing aspects of each league and present highlights, tournaments and schedules clearly for fans around the world. Esports viewership is up overall amid global stay-at-home orders. Week one of the LCS Summer Split kicked off on June 12th, and it drew in 40 percent more peak concurrent viewers than last year, Higdon said. The LEC apparently saw even greater growth during this time.

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Riot Games revealed a rebrand on Tuesday for League of Legends competitive, LoL Esports, including a new logo and an emphasis on regional leagues and global events. The new look, which applies to the overarching League of Legends competitive brand and not the regional leagues themselves, was officially announced on the lolesports Twitter account. An 80 second video began with the words "Welcome to lolesports" with images of iconic moments in League of Legends competitive history and the captions "The best play, the premier players, and the top moments from around the world. Along with the update comes more content, including three new video series; Weekly Rundown, including highlights and news, beginning July The Penta, a "Top Five" plays format, premiering July Finally, Champ Select, a bi-weekly show featuring guests from regional leagues advocating for standout players, launching July League of Legends remains one of the most popular esports globally today, with over competitors on professional teams across 12 regional leagues around the world. Skip to navigation. Riot Games unveils LoL Esports rebrand. Call of Duty League roundtable: A strong ending and a look forward.
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